FLO want it all – and the British girl band believes it’s coming

FLO are done with being patient. The British girl band – Stella Quaresma, Jorja Douglas, and Renée Downer – have spent the past three years building a following that most acts would kill for, and now, with their second album Therapy at the Club out this year, they’re ready to go from rising stars to genuine pop heavyweights.

“We want it all,” Downer said in a recent interview. “And we genuinely believe we’re going to get it.”

It’s a bold statement. But when you listen to the record, it’s hard to argue with them.

A crash course in everything

Making Therapy at the Club was, by the trio’s own admission, a completely different experience from their debut. Where their first record felt like an introduction, this one felt like an education. The group described the process as a “crash course” in music – songwriting, production, arrangement, the business of it all.

They spent chunks of 2023 and 2024 in studios across London and Los Angeles, working with a tight circle of collaborators and pushing back when something didn’t feel right. That confidence didn’t come naturally. It was learned.

“We know what we sound like now,” Quaresma has said. “We didn’t always.”

Building something real

FLO’s fanbase – which they call the FLO Guys – has grown steadily without the group ever going viral in the traditional sense. No single moment, no overnight explosion. Just consistent, quality output and a reputation for live performances that actually deliver.

Their debut EP, released in 2022, racked up tens of millions of streams. A support slot on a major arena tour followed. Then festival appearances, award nominations, and a growing transatlantic profile.

Still, mainstream pop radio has been slow to fully embrace them. That’s the frontier they’re targeting now.

The sound and the statement

Sonically, Therapy at the Club sits somewhere between late-90s R&B and the sleeker, more self-aware pop that’s dominated the past five years. It’s polished but not sterile. There’s grit under the gloss.

Industry observers have noted that FLO occupy a space that’s genuinely underserved right now – a British girl group with real vocal ability, strong creative agency, and a clear aesthetic identity.

“There’s an appetite for what they’re doing,” said one music industry executive familiar with the project. “The question is always timing, and timing feels right.”

What comes next

The group are expected to announce tour dates in the coming weeks, with shows anticipated across the UK and North America before the end of 2025.

It won’t be easy. The pop landscape is crowded, and breaking through at the level FLO are aiming for takes more than talent – it takes a moment that sticks.

But they’ve done the work. And if Therapy at the Club is the record they believe it is, that moment might be closer than anyone expects.